PRIVATE OPERATING SYSTEM
Command Center
PRIMARY QUESTION
Is the AI making us money?
Waiting for live commerce and marketing data.
Connect data sources to go live
AI MARKETING DIRECTOR
What should we do next?
Ask the private marketing brain about sales, customers, campaigns, products or growth.
OPERATING LOOP
Continuous improvement
Every action will be measured against profit, CAC and margin—not vanity metrics.
TODAY
AI Actions
Actions will appear after integrations are connected.
GUARDRAILS
Operating Authority
WHOLESALE PIPELINE
Independent Coffee Shop Leads
Find, verify and qualify small independent coffee shops that could be a strong 7VN GROUNDS partner.
LEAD FISHING
Search Criteria
The Director prioritizes independent coffee shops, verifies public business information, scores brand/wholesale fit and never invents missing contact details.
PIPELINE
Prospects
Start Lead Fishing to build the first verified prospect list.
PAID ACQUISITION
Google Ads
Acquire profitable coffee customers with Search, Shopping, Performance Max, Video and remarketing—measured against real business economics.
CAMPAIGN MIX
Sales Engine
PROFIT GUARDRAILS
Before We Spend
LIVE GOOGLE ADS
Campaign Performance
AI TEAM CONNECTION
Nali + Marketing Director
A controlled communication channel between Nali and the 7VN GROUNDS coffee marketing specialist.
Secure team bridge
TEAM ROLES
Who Does What
COMMUNICATION
Structured Messages
SHARED TEAM LEDGER
Communication & Decisions
Messages between the Marketing Director and Nali will be recorded by Nali's team bridge.
AI TEAM CONNECTION
Nali + Marketing Director
Controlled collaboration between Nali and the 7VN GROUNDS coffee marketing specialist.
Secure team bridge
TEAM ROLES
Who Does What
COMMUNICATION
Structured Messages
SHARED TEAM LEDGER
Communication & Decisions
Team communication will be recorded in Nali's bridge ledger.
CUSTOMER INTELLIGENCE
Shopify Customers
Understand recent customers, repeat behavior and customer value from live Shopify data.
CUSTOMER LIST
Recent Customers
PERFORMANCE INTELLIGENCE
Commerce Analytics
Live Shopify revenue and customer behavior. Profit metrics activate only when COGS and marketing spend are connected.
REVENUE TREND
Recent Shopify Orders
SHOPIFY CATALOG
Coffee Products
Live product, variant, price and inventory data from the connected Shopify store.
LIVE CATALOG
Shopify Products
COGS is private HQ data. Enter the landed unit cost for each variant; it is not written back to Shopify.
MANAGER MODE
Action Ledger
Every proposed marketing action moves through approval, execution and measurement. Approval never means an external action has already occurred.
OPERATING LOOP
Research → Plan → Approve → Execute → Measure → Learn
MODULE
Module
BUSINESS
7VN GROUNDS Coffee Co.
Enter the store’s .myshopify.com domain. This identifies the Shopify store; secure API authorization is completed separately and secrets are never stored in the browser or GitHub.
Execution guardrails are required before the HQ can change a Google Ads budget. Manager approval is still required for every action.
INTEGRATIONS
Connections
Credentials will be stored securely when the backend is connected. Never place API secrets in this repository.